Barb Medina joined The Group, Inc in 2002 where she started as a Receptionist at our Horsetooth office. Barb has also worked as an Escrow Officer and as an Office Manager at The Group, Inc.

Barb attended Colorado State University and received a Bachelors of Science degree in Human Development and Family Studies. She started her career in non-profit and worked at Neighbor to Neighbor and the Larimer Humane Society. She was actively involved in organizations such as Crossroads Safehouse, Project Sufficiency and CARE Housing. Barb and her family are passionate supporters of Saint Jude's Children's Hospital and Realities for Children.

Barb is married to Steve LaRocco and they have three children Olivia, Aidan and Kiera. Barb enjoys hiking, skiing, reading and traveling.